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BRINGING CANNABIS MARKETING TO LIGHT

The culture of live events, sports, music, and entertainment has built some of the most powerful brands in the world. As cannabis brands look to grow by taking advantage of mainstream marketing opportunities, it is imperative to partner with experts not only culturally aligned, but also with those who are connected and prepared to navigate the evolving space.

OUR PROCESS

SET GOALS

  • Identify the target

  • Understand their path to conversion

  • Set a measurement plan

MATCH PROPERTIES

ASSET NEGOTIATION

ACTIVATION

MEASUREMENT

  • Events / Festivals / Tours

  • Athletes / Entertainers

  • Leagues / Teams

  • Facilities / Venues

  • Maximize budget dollars

  • Out-of-the-box asset elements to cut through clutter

  • Guarantee 20% added value to investment

  • Hands-on, day-to-day interaction

  • Real time flexibility

  • Mine for added value opportunities

  • Data comparisons

  • Results compared to goals

  • Adjust plans accordingly, including new partner assets

SPORTS & ENTERTAINMENT PARTNERSHIPS 
 

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LEAGUES

  • MLB

  • MiLB

  • UFC

 

CURRENT ATHLETES 

  • NFL

  • NBA

  • MLB

  • NCAA

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LEGENDS

  • Former Athletes

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ENTERTAINERS, MUSICIANS & INFLUENCERS

  • Venue partnerships & naming rights deals

  • Music & food festival sponsorship

  • Musician & influencer management & alignment

  • NASCAR

  • United Soccer League

  • American Hockey League

  • UFC

  • NHL

  • PGA

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